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Wayvia in the news

See what leading business, technology, retail, and commerce publications are saying about Wayvia.

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/ˈweɪ.vjə/ (WAY-vyah)
AI COMMERCE

Digiday

‘Being very careful’: Weeks after unveiling ad plans, OpenAI works to control the message — opens in a new tab

Digiday examines OpenAI’s cautious rollout of advertising inside ChatGPT as the company balances monetization with user trust. Wayvia CEO Anthony Ferry explains that ads in conversational AI must avoid disrupting the experience or changing how users perceive responses. The article highlights OpenAI’s controlled messaging, high pilot costs, limited performance benchmarks, and the risks brands face when testing emerging AI advertising channels.

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RETAIL INTELLIGENCE

Schwab Network

https://schwabnetwork.com/video/retail-sales-breakdown-consumers-continue-to-bargain-hunt-tax-return-impacts — opens in a new tab

Schwab Network features Wayvia CEO Anthony Ferry analyzing U.S. retail sales and changing consumer behavior. Ferry says shoppers remain highly price-conscious, increasingly use buy now, pay later services, and prioritize necessities over discretionary purchases. His commentary connects bargain hunting, tariffs, and affordability pressures with the retail intelligence brands need to understand demand, pricing, and purchase decisions.

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Commerce Enablement at Global Scale

Wayvia, formerly PriceSpider, is a commerce enablement platform supporting more than 2,000 brands. Through a network of 32,000 global retailers spanning 90 countries and 20 industries, Wayvia connects shoppable media, commerce data, retail intelligence, and AI-powered shopping experiences to improve product discovery, retailer conversion, and measurable revenue.

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Conversion rate on retail redirects

A leading consumer products brand turned 17,000+ retail redirects into more than 3,000 completed purchases in a single year — nearly 1 in 6 shoppers who clicked through actually bought.

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Trusted by 2,000+ brands

From emerging DTC labels to global CPG names, over 2,000 active brands rely on Wayvia to connect shoppers to retail and track the sales that follow.

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7 million product pages monitored for accuracy

Wayvia continuously tracks pricing and availability across almost 7 million retail product listings — catching issues before they cost a sale.

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